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Issue #27/March, 2011
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Using New Changes on Facebook for Business Pages

Facebook and other social networking sites are great tools to expand your business and reach more potential customers. Facebook is always evolving, improving with user feedback to create a greater experience for its users.

One recent change Facebook has implemented is that now a business owner can log in and post updates as either a brand or a person. This can help businesses separate posts and updates according to whether they should be perceived as professional or as friendly.

Another change Facebook put into place recently is that there is now a row of pictures at the top of the page. You can select the best pictures that represent what you are about, instantly providing visitors with some of the information they need the most.

Facebook has also changed the order of posts from chronological to being ranked by popularity or importance. This allows users to keep the most important information at the top of the page.

Knowing how to use Facebook for more than just free advertising can really help you grow your business. If you need help with your Facebook management, check out our Social Media Packages.

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